ISSA-Interclean debut for three Tork dispenser ranges
SCA will be showcasing its sustainability credentials and hygienic solutions at ISSA-Interclean this year.
The Tork stand will feature “story walls” on hygiene and sustainability as well as an augmented reality attraction.
The company will also be showcasing three new Tork dispenser families at this year’s event. The new Tork Performance range for workplace wipers will be a highlight of the stand along with award-winning Tork Elevation washroom dispensers, launched in 2009.
The new Tork soap system will also feature on the stand along with the complete Tork interfold napkin dispenser family. The counter, tabletop and in-counter dispensers are designed to give out Tork interfold napkins one at a time to limit over-consumption and reduce costs.
The Tork stand will be situated in the dedicated washroom area at the event, which is a new feature at this year’s exhibition.
“To us it is very important to reach our target group in a specific way with the Tork brand message,” said regional marketing director Asa Kalentun. ”The washroom hall creates added value because there is a great synergy in locating all the washroom exhibitors together.
“We believe this will make the Tork message more powerful.”
All ISSA-Interclean visitors are welcome at the Tork stand (number 101) which can be found in Hall 10.
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