Tork gears up for ISSA-Interclean
SCA and Tork are gearing up for ISSA-Interclean where the company will host a stand in the dedicated washroom area at the event.
This is a new feature of ISSA-Interclean, which takes place from April 26-29 at Amsterdam’s RAI.
“To us it is very important to reach our target group in a specific way with the Tork brand message, and there is a great synergy in locating all the washroom exhibitors together,” said regional marketing director Asa Kalentun. “We believe this will make the Tork message more powerful by reaching all the right visitors.”
Award-winning Tork Elevation
The company will be showcasing its award-winning Tork Elevation washroom dispenser line on stand 101, Hall 10. The dispensers, which feature a seamless design and semi-transparent windows, were created by international designer Thomas Meyerhoffer who has worked with brands such as Apple, Porsche and Nike. Tork Elevation won prestigious iF and Red Dot design awards last year.
The new Tork soap system will be another highlight of the Tork stand. Tork liquid soaps are now housed in a cartridge that is completely sealed to protect the soap from contamination. The cartridge only takes a few seconds to replace, leaving staff free to pursue other tasks, and the fact that it is collapsible reduces the volume of waste by 70 per cent which cuts down on waste disposal costs.
Three new additions to the Tork interfold napkin dispenser family will also be making an appearance. The counter, tabletop and in-counter dispensers are designed to give out Tork interfold napkins one at a time to limit over-consumption and reduce costs.
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