Data Driven Cleaning creates a world-class shopping experience
The Dubai Mall is one of the world’s largest – and grandest – malls. Pressure is constant on facility management to maintain its spotless image. The mall is now shifting to data-driven cleaning with Tork EasyCube™. We talked to Andrea Deutschbein, Facility Management Director at The Dubai Mall, about the impact of data-driven cleaning on the business:
Why is cleaning so important?
We are more than a shopping mall, we are a global attraction with millions of visitors. Everyone who visits the mall uses the bathroom at least once. Smells or untidy impressions would have an immediate effect on everyone, and even the smallest imperfection can have a huge impact on our reputation.
What were your challenges before?
Synchronising our cleaning efforts with visitor flows did not work as well as we wanted. Even if floors and other surfaces were spotlessly cleaned, we would still often get complaints about things like empty dispensers or paper on the floor.
What have been the results from working with Tork EasyCube so far?
We are still in pilot mode but have already seen a variety of different benefits. It’s a big relief that we can act immediately if any issue arises – before it risks becoming a complaint. There hasn’t been a single complaint about empty dispensers since Tork EasyCube was installed. Thanks to the data from Tork EasyCube we can see which washrooms need attention and which don’t. This means real impact on efficiency and manpower, as it frees up time for cleaners to use elsewhere.
How have your staff reacted to data-driven cleaning?
Once you begin working with the system you can’t imagine going back to working without it. Our cleaners were already well trained and equipped before, but with the support of real-time data they can act with more confidence and precision, and their role is taken more seriously.